WHS-PA

Corporate entities in india   today face three major challenges and Opportunities:     Globalization,    Advances in technology and     Deregulation.  RETAILING   Retailing includes all the activities involved in selling goods or services directly to final consumers for personal and non business use. A retailer or retail store is any business enterprise, whose sales volume comes primarily from retailing,  TYPES OF RETAILERS Retail Organizations exhibit great variety and new forms keep emerging.  Some major types of retailers are specialty store, department store, Supermarket, Convenience store, Discount Store, Off Price retailer etc., Some of the major stores considered for the study are described below:  Department Store: Several Product lines, with each line operated as a separate department managed by specialist buyers or merchandisers.  Supermarket: Relatively large, low cost, low margin, high volume, self – service operation designed to serve total needs for food, laundry and household maintenance maqui berry weight loss products.  Convenience Stores: Relatively small store located near residential area, open long hours, seven days a week and carrying limited line of high turnover convenience products at slightly higher prices. Many have added takeout sandwiches, coffee and pasties.  Discount Store: Standard merchandise sold at lower prices with lower margins and higher volumes. True discount stores regularly sell merchandise at lower prices and offer mostly national brands. Discount retailing has moved into specialty merchandise stores, such as discount sporting goods stores, electronics stores and books stores.  TYPES OF SERVICE OFFERED BY THE RETAILERS New store types emerge to meet widely different consumer preferences for service levels and specific services. Retailers can position themselves as offering any one of the four levels of service.  1. Self Service: Self service is the cornerstone of all discount operations. Many customers are willing to carry out their own locate compare select process to save money.  2.